SMS Marketing Platform For Politics & Advocacy
Whether you’re organizing community members, communicating with constituents or sharing important election information, Subtext lets you connect directly with your audience without the influence of trolls and algorithms.
Constituent services
A congressman provides a text service for constituents to send in questions or concerns directly to their office. This service allows them to communicate both one-on-one and at mass with subscribers. It also provides accessibility to community members without broadband internet.
Provide accessible information
Reporter Lexis-Olivier Ray sends a text every day to the unhoused community of Los Angeles with information about sanitation stations, shelters, food and more. Text is the ideal form of communication for this vulnerable community and the information Lexis-Olivier provides can be the difference between life and death.
Send campaign alerts
This campaign from FloridaPolitics.com brings the latest news and analysis on Florida State Legislative Sessions and beyond. With a large and loyal audience, they’ve also monetized Subtext by selling sponsored texts. Advertisers “quickly understood the real-time power of the text service, as opposed to the static advertising on a website.”
Community support
In Central Florida, WKMG helps its community file for unemployment or other benefits. It’s a difficult and bureaucratic process. Having a text-lifeline to somebody that can help guide through the steps of filing for assistance has made a world of difference to their community.
Why Subtext for Politics?
With Subtext you get your own secure channel to have a dialog with your audience. Experience genuine conversations that inspire both you and your audience.
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If you want to be heard, use text.98% of U.S. adults text, reaching every demographic. More importantly, text has a 98% open rate with a click-through rate 3 times greater than push notifications. -
One-to-one and one-to-manyWith Subtext you can make sure the right message gets to the audience you intend. -
10DLC compliantSubtext is considered best in class when it comes to compliance. It’s a regulated world, but we take care of the red-tape, so you don’t have to. -
Learn more about your community.Collect first-party audience-declared data. Send targeted texts to select groups of subscribers based on their preferences, with easy-to-use audience tags and segmented messages. -
An accessible audience.Take advantage of every opportunity to reach your audience. SMS delivery doesn’t require internet access, which means you can deliver informative and timely updates to your audience anytime.
